“Hi there! I’m Mees, a digital enthusiast. Explore my projects and enjoy browsing through my portfolio!”
Mees van Puijenbroek
Portfolio owner
3 Qualities that describe me
1.
Empathy
‘As an INFJ, I have strong empathy and can relate well to the needs and wants of others. This helps me create effective marketing campaigns that resonate with the target audience.’
2.
Analytical ability
‘I am analytically minded and can quickly grasp complex information. This enables me to analyse data, identify trends and make data-driven decisions to optimise marketing campaigns.’
3.
Problem-solving ability
‘I am a creative problem solver and like to think out-of-the-box. I am not afraid to take on challenges and always look for the best solution, even in complex situations.’
My projects and experiences
Questions? Contact me!
Titel
South Korea
In November 2023, through Fontys Academy for the Creative Economy, I had the unique opportunity to participate in several projects in South Korea.
Together with Korean students from Daejeon University, among others, I worked on the project ‘Living Lab: Solving Global Problems 2023’. Presenting our case to a large audience was a highlight, and the fact that we even made the news made it extra special!
At Konkuk University, I contributed to an inspiring project aimed at improving the social lives of young people in Korea. At Sookmyung, I gained valuable insights into their vision of food innovation.
This experience not only enhanced my cultural knowledge but also strengthened my skills in multidisciplinary collaboration and intercultural communication. I am grateful to have been able to discover and experience South Korea, and look forward to applying these valuable insights in my future work.
Titel
Graduation
I am proud to say that I have successfully completed my studies in Digital Business Concepts at the Fontys Academy for the Creative Economy! My graduation research at Gastronomixs was a great experience. I dove into the world of content with a growth-marketing mindset, focusing on optimising production and launch to attract both existing and new users. The goal here was to find the sweetspot of content frequency.
It was a challenge that perfectly matched my passion for digital innovation. I was able to apply my knowledge and experience in an inspiring environment and gained valuable insights about the dynamics of a growing company. I am grateful to Gastronomixs for this opportunity and look forward to the next step in my career with great enthusiasm!
Titel
Startup Project
Challenge:
From 1 April 2023, deposits have been introduced on cans in the Netherlands. This has led to an increase in the number of cans people have to return, as well as inconvenience in storing and transporting them.
Solution:
To address this problem, I and my team developed the Can Collector. This is an innovative, collapsible crate specially designed for collecting and returning empty cans.
The Can Collector:
-Ensures tidy and organised storage of cans, preventing them from getting in the way or damaged.
-Makes it easy to transport empty cans to a drop-off point.
-Encourages recycling and contributes to a cleaner environment.
Target group:
The Can Collector is particularly targeted at households in the 30-50 age group, who have indicated difficulty in storing and returning empty cans.
Results:
During the project, we conducted extensive research on the issues surrounding deposit on cans.
We conducted interviews to validate the needs of the target group.
We developed a prototype of the Can Collector.
The project gave us valuable insights into product development, market research and sustainability.
Conclusion:
The Can Collector is a practical and sustainable solution to a current problem. The project has shown us how we can use innovation and creativity to make a positive impact on society.
Experiences & Skills
FONTYS HOGESCHOLEN
Digital Marketing: SEO, SEA, content marketing, social media marketing, online advertising, etc. |
Web Development: Building and designing websites and webshops.
E-commerce: Setting up and running online businesses.
Business Concepts: Developing and evaluating digital business models.
Marketing Research: Conducting market analysis and customer research.
Data Analysis: Analyzing data to gain insights and make informed decisions.
Project Management: Planning and executing projects effectively.
Communication: Communicating ideas and results clearly and persuasively.
Teamwork: Collaborating effectively in a team environment.
Personal Development: Developing self-awareness and management skills.
MINOR SMART CITIES EINDHOVEN
Sustainable Urban Development: I gained a deep understanding of the principles of sustainable urban development, considering environmental, economic, and social factors.
Smart Technologies: I learned how to leverage smart technologies to address urban challenges in areas like mobility, energy efficiency, and public safety.
Efficiency: I gained insights into optimizing urban processes and systems through data analysis and automation, enhancing the overall efficiency of city operations.
Problem-Solving: I honed my analytical and problem-solving skills by tackling complex urban challenges and developing innovative solutions.
Collaboration: I collaborated with fellow students on diverse projects, strengthening my teamwork and communication skills in a multidisciplinary environment.
INTERNSHIPS AT WEBDESIGNTILBURG AND GASTRONOMIXS
Growth Hacking:
-Conducted graduation research on growth hacking strategies.
-Implemented HubSpot chatbot automation to improve customer engagement.
-Provided customer service and support.
-Performed data analysis to track and measure results.
Online Marketing:
-Executed Search Engine Optimization (SEO) strategies to improve website rankings.
-Managed Search Engine Advertising (SEA) campaigns to drive website traffic.
-Built high-quality backlinks to increase website authority.
-Optimized websites and webshops for improved user experience and conversions.
Certificates
Online marketing basic principles
UDEMY
ChatGPT Complete Guide: Learn Midjourney, ChatGPT 4 & More
DATACAMP
-CREATING DASHBOARDS IN TABLEAU
-DATA ANALYSIS IN SPREADSHEETS
16Personalities test
Advocate (INFJ)
“Idealistic and principled, people with the INFJ personality type (Advocates) aren’t content to coast through life – they want to stand up and make a difference. For these compassionate personalities, success doesn’t come from money or status but from seeking fulfillment, helping others, and being a force for good in the world.
While they have lofty goals and ambitions, INFJs shouldn’t be mistaken for idle dreamers. People with this personality type care about integrity, and they’re rarely satisfied until they’ve done what they know to be right. Conscientious to the core, they move through life with a clear sense of their values, and they aim to never lose sight of what truly matters – not according to other people or society at large but according to their own wisdom and intuition.”
My goals
Interested?
-Seeking a challeging role in online marketing where I can contribute to meaningful projects
-Values a collaborative and supportive work environment\
-Eager to learn and grow as a professional, while making a positive impact.